Official Witch Hunting Season Opens

So, apparently Google has recently changed their guidelines to include a nice little tidbit about Why should I report paid links to Google? Matt Cutts did discuss this on his blog before, but making it official Google policy is something else altogether. Does anyone else sense the oncoming bloodlust stemming from giving people a free for all outlet where they can backstab their competitors?

Google works hard to ensure that it fully discounts links intended to manipulate search engine results, such link exchanges and purchased links. If you see a site that is buying or selling links, let us know by clicking Report spam in the index under the Tools menu in Webmaster Tools. We’ll use your information to improve our algorithmic detection of paid links.

McCarthy would be proud.

VILLAGER #1:
We have found a witch link seller. May we burn her?
CROWD:
Burn her! Burn! Burn her! Burn her!
BEDEVERE:
How do you know she is a witch link builder?
VILLAGER #2:
She looks like one.
CROWD:
Right! Yeah! Yeah!
BEDEVERE:
Bring her forward.
BLOGGER:
I’m not a witch link seller. I’m not a witch link seller.
BEDEVERE:
Uh, but you are dressed as one.
BLOGGER:
They dressed me up like this.
CROWD:
Augh, we didn’t! We didn’t…
BLOGGER:
And this isn’t my nose. It’s a false one.
BEDEVERE:
Well?
VILLAGER #1:
Well, we did do the nose.
BEDEVERE:
The nose?
VILLAGER #1:
And the hat, but she is a witch link seller!
VILLAGER #2:
Yeah!
CROWD:
We burn her! Right! Yeaaah! Yeaah!
BEDEVERE:
Did you dress her up like this?
VILLAGER #1:
No!
VILLAGER #2 and 3:
No. No.
VILLAGER #2:
No.
VILLAGER #1:
No.
VILLAGERS #2 and #3:
No.
VILLAGER #1:
Yes.
VILLAGER #2:
Yes.
VILLAGER #1:
Yes. Yeah, a bit.
VILLAGER #3:
A bit.
VILLAGERS #1 and #2:
A bit.
VILLAGER #3:
A bit.
VILLAGER #1:
She has got a wart blogroll.