Google Re-initiates Testing of AJAX SERP’s With Faulty Proposed Fix

Last month I blogged about the fact that I had noticed that Google was playing around with delivering the SERP’s via AJAX. I pointed out that due to the way that referrers work, using AJAX to generate the pages would cause all traffic coming from Google to look like it was coming from Google’s homepage instead of from a search. This means in turn that analytics packages, including Google Analytics, would no longer be able to track what keywords searched on in Google were sending traffic to the webmaster’s websites. There was a bit of a buzz about it, and Google seemed to stop the testing shortly thereafter. Google’s only reply on the subject was “sometimes we test stuff”, to point to a post from three years ago that also said, “sometimes we test stuff”, to say that they didn’t intend to break referrer tracking, and that was it.

Shortly thereafter, the tests

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Robert Scoble Chews Out Lisa Barone’s Ass For Taking His Name In Vain – WTF?

Tonight Robert ‘I Am Thy Lord And Thou Shalt Kneel, Bitches!’ Scoble, a blogger who has some claim to internet fame through his blog Scobleizer, decided that the title of “technical evangelist” that has been often attributed him simply wasn’t enough, and that deity is apparently more fitting.

Lisa Barone wrote a piece talking about personal brands and false idols on the web. In it she wrote the following paragraph:

Don’t support personal brands built on smoke and mirrors. Make people work for the brands they’re trying to create. Don’t let them scoble their way in. Don’t accept that someone is important just because they act like they are or someone told you they were.

Apparently Robert is the ultra sensitive type, and didn’t take too kindly

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